Samana Developers: Dubai’s Fastest Growing Developer – What Buyers Need to Know

By Dr. Pooyan Ghamari

Executive Summary

Samana Developers has skyrocketed to become one of Dubai’s fastest-growing developers, specializing in affordable-luxury residential towers that combine striking design, wellness features, and investor-friendly payment plans. Founded in 2016 by Imran Farooq, the company has launched over 30 projects and sold more than 12,000 units, achieving AED 6.2 billion in sales in the first nine months of 2025 alone. Signature developments like Samana Waves, Samana Portofino, Samana Hills, and the wellness-focused Samana Mykonos Signature showcase fully furnished apartments with resort-style pools, gyms, and smart-home tech at prices starting from AED 700,000. With a 93% on-time delivery rate for post-2022 launches and innovative 1% monthly payment plans extending post-handover, Samana appeals to yield-driven first-time buyers. For the 2026–2030 cycle, its assets project net yields of 7.5–9.5% and capital growth of 6–9% per annum, positioning it as a high-reward option in Dubai’s competitive mid-market. The key action today: Focus on ready and near-completion towers in JVC, Arjan, and Dubai Sports City for immediate rental income and minimized risk from this emerging powerhouse.

Company and Market Background

Samana Developers entered Dubai’s real estate scene in 2016 with a mission to offer luxury living at accessible prices, quickly gaining traction through bold designs and buyer-centric innovations. Under CEO Imran Farooq, the company has grown exponentially, completing projects like Samana Greens, Samana Golf Avenue, and launching wellness-oriented series such as Samana Mykonos Signature, Samana Santorini, and Samana California. Locations target high-growth mid-market areas including Jumeirah Village Circle (JVC), Arjan, Dubai Sports City, and Dubailand, with a pipeline valued at AED 20 billion.

Dubai’s post-2020 market dynamics have fueled Samana’s rise: RERA transparency, PropTech tools, and the Golden Visa threshold have empowered first-time buyers, while demand for high-yield investments has surged. Samana capitalizes with fully furnished units as standard, 1% monthly payment plans (up to 8 years post-handover, no bank required), and wellness features like private pools, jacuzzis, and VR fitness zones. International buyers now represent 84% of sales (India, Pakistan, Egypt, Russia, and Europe leading), attracted by prices 30–40% below tier-one developers. Delivery performance has improved to 93% on-time for recent launches, supported by a public tracker and in-house construction capabilities. With low service charges (AED 10–14 psf) and a focus on investor ROI, Samana has captured significant mid-market share in a city where speed and value win.

Detailed Analysis: High-Yield Wellness Towers vs Affordable Luxury Residences

Samana’s portfolio divides into high-yield wellness towers for health-focused buyers and affordable luxury residences for maximum accessibility, both emphasizing furnished, ready-to-rent appeal.

High-yield wellness towers like Samana Waves, Samana Mykonos Signature, and Samana Santorini are priced at AED 1,300–2,200 per square foot for studios to 3-bedroom units with private pools, jacuzzis, and wellness amenities. These mid-rise developments in JVC and Arjan feature smart-home tech and leisure pools, targeting young professionals and families. For 2026–2030, they project net yields of 8–9.5% after low service charges (AED 10–13 psf), with 94% occupancy from expat tenants. Capital growth is estimated at 7–9% per annum, supported by wellness trends and JVC’s maturation. Liquidity averages 5–9 months, reflecting strong rental demand.

Affordable luxury residences, such as Samana Portofino, Samana Hills, and Samana California, are priced at AED 1,000–1,800 per square foot for fully furnished 1–2 bedroom units in Dubai Sports City and Dubailand. These towers offer resort-style pools, gyms, and retail podiums at entry-level prices, appealing to first-time investors. The outlook for 2026–2030 shows net yields of 7.5–9%, with high occupancy from budget-conscious expats. Capital appreciation reaches 6–8% per annum, enhanced by affordable entry points. Liquidity is 4–8 months, ideal for quick flips.

Imran Farooq, CEO of Samana Developers, recently stated: “Our growth comes from understanding what buyers truly want—luxury they can afford, with wellness and convenience built in. Our 1% plans and furnished units make investment simple and rewarding.”

Buyer Recommendations

For the maximum-yield investor, focus on ready or Q1–Q2 2026 handover units in Samana Waves or Samana Mykonos Signature wellness towers. These deliver 8.5–9.5% net yields from immediate rentals (AED 100k–180k annually for 1–2 beds) with strong demand in JVC.

The balanced entry-level buyer should target affordable luxury residences like Samana Portofino or Samana Hills, near completion by mid-2026. These offer 7.5–9% yields with lower entry prices and proven liquidity in emerging areas.

Checklist for Samana Developers Due Diligence

1. Prioritize post-2022 launches for 93%+ on-time delivery.
2. Confirm 1% plan is post-handover and bank-free.
3. Verify wellness features (private pools, jacuzzis) and furniture package.
4. Check service charges (AED 10–14 psf, low for furnished units).
5. Review rental performance in completed towers via Bayut dashboard.
6. Assess location growth (JVC more established than emerging Dubailand).

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